L!Z

A print campaign for Boston Children's Hospital created to share stories about the #1 pediatric hospital. Since we're dealing with children and serious issues, the BCH wanted warmth and whimsy to prevent a full-on bummer.

Funded by Fidelity Investments, Future Stage provides inner-city kids with instruments and lessons. The idea wasn't to create the next Miles Davis, just to expose more inner-city children to jazz. Inspired by the old Blue Note album covers, I designed a website, posters and banners that were displayed around Boston's Symphony Hall and the Hollywood Bowl.

The Red Sox and Yankees rivalry is the greatest sports rivalry of all. With over a century of rich history overflowing with passion, there is only one way to celebrate the rivalry between the two franchises - with a fly over. This spot won an Emmy. 

Matthew Gaudet, Food and Wine's 2014 Best New Chef, asked me to create a logo, menu and collateral for his new French-fusion restaurant in Cambridge, Ma. The logo is inspired by the actual West Bridge that was built in 1793 and connected Cambridge to Boston.

The Christie's Auction House wanted a positioning idea, and print and guerilla marketing to launch their Green Auction that donates the profits to special environmental organizations. I designed posters and concepts around the idea- "A Bid To Save The Earth."

2011 Hatch Awards
+ Gold-  Innovative Use of Media
+ Silver- Unconventional Format
+ Silver- Cause Related Marketing
 

Posters to promote the #1 breeder of Nova Scotia Duck Tolling Retrievers
(yes, there is such a pooch).

Hungry Little Buggers is an antimicrobial that enhances septic systems in ships and
marine vessels. In other words, hungry bacteria that eats crap. I designed the logo,
packaging and apparel to launch the brand.

Climax Moonshine is a line of premium moonshines, featuring, Tim Smith, the star
of the reality series Moonshiners, and his 100-year old recipes. To launch the brand we
created posters that were posted all around the U.S.

2013 Hatch Awards- Silver, Posters Campaign

In a society populated with chubby children playing video games and eating sugary junk food, Monkeybarz is an organization that encourages children to embrace fitness and health. I developed the logo, collateral and branding tools to launch the company.

The Back9 Network was launched as an alternative to traditional & stale
golf programming. I developed a logo, brand standards and apparel.

2011 Hatch Awards- Identity System

To promote the Jackie Robinson Movie "42", Subway asked us to create a series of posters.

Over 100,000 African Elephants are killed annually for their tusks to make trinkets, souvenirs, and even small ivory samurai. I designed posters to create awareness
and drive people to bloodyivory.org.

With a demand for healthier and less processed foods, Ken's created a line of natural products. To help launch the new line we developed the name Ken's Essentials
and these posters/ads.

Neo-Synephrine is the fastest cure for a stuffed up nose. However the brand has
grown tired and awareness is low. To revive the brand we created a new website and ads that use illustration that stand out from the competitors and soften the medical message.

Harvard Business School wanted brochures for their Executive Education Program.
To symbolize the upward climb to success, we shot numerous staircases throughout
the Harvard campus.

What you do when the sunglasses look outdated and cheap.

Branding and truck for a Boston-based initiative, where trucks full of fresh produce park in underserved low-income communities and give people, many with no access to cars, the chance to shop for good healthy produce. At a fair price.

Logo, branding, & packaging for a beauty company dedicated to bringing organic, plant-based, & locally sourced remedies to the market.

ConnectRN is a company dedicated to making nurse lives better and easier. I worked on truck concept and design for a traveling nursing event as well as branding videos for the launch of ConnectRN.